Skill2Skill offers public and private workshops on social media trends and best practices.

Our workshops are geared both to participants with very limited social media knowledge as well as experts.

We also offer general social media workshops as well as workshops focused on social media trends in specific industries or interest groups (NGOs, Banks, Sports Associations...)

Our workshops are either open to everyone or private (for a specific company or institution).

If you are interested in a private workshop covering your specific needs, please contact us at workshops@skill2skill.com.

• 2010 PUBLIC WORKSHOPS:

THE POTENTIAL OF NICHE SOCIAL NETWORKS- OVERVIEW, BEST PRACTICES AND RECOMMENDATIONS

3rd of December 2010
8.30am-12pm

Location:  

Sorell Hotel Zürichberg
Orellistrasse 21
CH-8044 Zurich  
+41 44 268 35 35

Presenting Partners: 

Skill2Skill GmbH
Hardturmstrasse 101
8005 Zurich
+41 43 818 2656
Contact Person: Negar Marazzi, Gabie Laffer

Feinheit GmbH
Molkenstrasse 21
8004 Zurich
+41 55 511 11 41
Contact Person: Moritz Zumbühl

Overview:

This half-day workshop explores how you can take advantage of opportunities in niche social networking for your business or non-profit organization. Cutting through all the hype, we will show you:

• An overview of the current state of social media and where niche social networks fit in
• What are key opportunities and what to avoid
• Where niche social networks fit within the overall marketing framework
• The different strategies you can use to leverage niche social media
• The process of creating a niche social media program
• How to benefit from existing general social media platforms (Bogs, Facebook, LinkedIn, YouTube, Twitter, branded social network….) to create a cohesive strategy that drives your business and brand
• How and when to leverage niche/branded social networks